We sell more Ram trucks than most other dealers in West Michigan. Battle Creek is relatively small compared to Grand Rapids and Kalamazoo, yet we still sell more new Ram trucks than any other dealer in the region.
THE RIGHT DEALER
YOUR CERTIFIED BATTLE CREEK CHRYSLER DEALERSHIP
The right price and the right selection is the most important factor in choosing a dealership. No one wants to get the wrong car or overpay for a car. Pricing our cars and trucks below NADA values with a superior selection is why many consider us the right dealer when purchasing a vehicle.
Internet customers can always get the answer they want from our sales staff. We use the internet as a information platform for our customers. When you want answers from our staff they will give you answers without pushing you into the dealership. You won't need to come in or speak to a manager to get a simple answer.
For those internet customers that saved their favorite cars with a login, simply provide us your username and we can access your favorites and start presenting the cars to you for evaluation. Our staff has been trained in selling on selection and price and no specific vehicles are incentivised.
We believe we have the right combination of factors for you to be able to successfully navigate your next car purchase. Family owned and managed for over 50 years. Henkel Automotive is the right dealer for new and used vehicles.
WEST MICHIGAN'S IN STOCK RAM DEALER
CHANGING HOW NEW & USED CARS ARE SOLD
When you contact us with a question, we will give you the answer. So many auto dealers are still unwilling to answer simple questions over the phone or via email. They want to lure you in, we sell on price and selection, not pressure.